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Affiliate Program known also as merchandizing cooperation is the Internet marketing form, enjoying the growing interest, at which e-shop site owner pays a definite recompense to other web-sites’ owners (webmasters) for referencing visitors or clients to the advertiser’s site by means of specially coded banners and links placed for such purpose on their sites.
Technology PHP, MySQL
Date 2006-07-01 |
This marketing concept is gaining ground worldwide, as it provides the opportunity to pay for advertisements after considering the results unlike traditional “in advance” way for banners and links just shown without clear result.
Traders, who use affiliate programs, pay for real sales (or visits), made from webmasters’ references.
As the result, traditional advertising methods are supplant everywhere by affiliate programs marketing.
The system allows to dispense revenues/expenditures among the following objects:
- E-shop sites owner;
- Webmaster;
- Referral webmaster (webmaster, brought in by the other webmaster)
- Partner, party which participates in revenues/expenditures of one or more e-shops.
Portal site consists of the following parts: General and tree parts where authorization is required: Webmaster part, Partner part, Administrative part.
Using the same portal the owner can provide all his e-shops sites with affiliate program.
- The following abilities for general access are provided at the Portal:
- Ability to contact tech. support service.
- Portal news and FAQs.
- Up-to date ratings of e-shops popularity and efficiency.
- Webmaster may:
- Create any number of accounts with independent traffic counting and accrual of commission fee.
- Attract other webmasters into the portal and receive commission correspondingly to chosen referral program.
- Receive site-reports on traffic and its quality, on sales and penalties as well as on commission and levied fines for any period and any site.
- Choose commission delivery method; appoint minimal amount limit.
- Manage his accounts behavior by changing status.
Manage his e-mail subscription.
The owner provides the webmaster with promo-materials: descriptions, banners, free-content, Hosted galleries, Hosted sites.
The owner can assign the individual plan of commission accrual for webmaster.
Portal is protected from ill-intentioned substitution of account attributes for accrual of commission fee in case webmaster’s login has been hacked, in addition the payment method attributes, where commission fee has been delivered, are saved.
- Owner abilities
- To look through transactions from different billing systems at integrated registry, having at the same time the possibility to look through each billing system registry separately.
- To see revenues/expenditures distribution among objects and to edit it manually.
- Configure individually webmaster “behaviour” and his accounts choosing the following settings:
- traffic counting;
- traffic directing;
- commission fee accrual;
- commission fee paying off.
Values of these parameters create the status of the webmaster and his accounts.
- Creation of revenues/expenditures distribution between objects plans.
- Automated switching between plans within the schedule or individual appointment of the plan for the webmaster.
- Creation of e-mail distributions for webmasters and for customers.
- Configuring of text and html e-mail templates.
- Uploading of detailed e-shops descriptions and their logos.
- To upload promo texts, banners.
- To create the chain of hosted sites and e-shop site
Webmaster’s site->HostedGalleries->MainSite
to control this chain efficiency.
- To set up system events (new webmaster registration etc.) notification via e-mail.
- Managing of payment periods.
Special features
All links on the page carry webmaster’s ID, not to loose linkage to webmaster if problem with cookies may occur.
Work with two DB master-slave.
Blocking of restricted webmasters access to the page if webmaster uses nonstandard link.
Technical specification
The number of webmasters is not limited.
The number of e-shop sits, hosted galleries, hosted sites is not limited.
The default payment opportunities: Wiretransfer, Webmoney, Check, Fethard, Epassporte, CapitalCollect, Finex.
Default Billing systems (for goods and services purchasing) available:
Epoch(paycom), Jettis, 2000Charge, SegPay.
Supported transactions types: ONETIME, TRIAL, SUBSCRIBE, CROSS, REBILL, REFUND, CHARGEBACK.
Purchase payment, penalties for return are possible.
Work with two DB: master and slave (replicated).
Traffic buffering to decrease loading.
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